Psychologist Abraham Maslow once said, “In any given moment, we have two options: to step forward into growth or step back into safety.” Maslow, who was famous for his theory about the hierarchy of human needs, certainly nailed the idea that growth requires change but is often uncomfortable.
At ImplantBase, we get it—but we don’t think that discomfort is inevitable. Over the last ten years, as we’ve worked with industry professionals and built our system, we’ve seen over and over again how resistance to change keeps orthopedic device manufacturers and distributors locked into the same workflows and patterns, even when there are better, more efficient ways of doing business. That’s why we’ve focused on developing a system that’s flexible, so that it can grow with you no matter where you are in your arc of operational maturity. Let’s look at four examples of how our flexibility can help make change easier.
Large manufacturers that are operationally mature have specific needs and goals. They might have pursued growth through strategic acquisition or the capture of new markets. Complexity lies at the heart of their business and operational challenges. For these reasons, rolling out a new system to large teams in many different geographies and verticals can present an enormous challenge. Talk about discomfort.
To smooth rollout and speed adoption among distributors, reps, sales ops and office administration, large OEMs might choose an adoption strategy that focuses on one step at a time. This might be a single module, such as Distributor Logistics or Field Inventory Management to establish core functionality and comfort with the system. Or, these customers might focus on rollout with select reps to celebrate small wins that can help adoption gain momentum. This crawl-before-you-walk approach to adoption is possible with ImplantBase when it might not be with other systems.
Smaller OEMs are often constrained by budget. They must balance complexity with cost. Typically, scale dictates the point at which complexity outstrips human capacity, especially in a process like loaner management or commissions calculation. Once there are a certain number of requests or payees, for example, the manual process of “air traffic control” or commissions calculation becomes time-consuming and error-prone, and automation offers a more efficient and accurate approach. Another example involves the Supply Chain Module, which can plug a real gap in demand planning or vendor order management when an OEM runs its business on QuickBooks and a lighter ERP that lacks this functionality.
Smaller OEMs have the option of starting with just one or two modules, for instance. After that, as growth ensues, ImplantBase can meet them as they grow with new modules and integrations.
Back-End System Integration
Integrations and customizations can make ImplantBase an ideal fit for manufacturers of any size and scale. Here too, our customers have choice. They can opt for no integration, full integration, and integration migrations from one system to another, depending on what they need and what tools they have in place for their functions.
Mid-size and larger OEMs may choose to add features or opt for customization because of workflow or staffing changes. A new VP of finance, for instance, may have a preference for NetSuite instead of Sage. Because ImplantBase offers industry-specific customization and flexibility, accommodating this back-end integration change is possible when the way you work changes.
As you can see, ImplantBase’s integrations, modules, and various adoption strategies make change easier. We also offer pricing levels and flexible structures in how customers pay for ImplantBase, options that can also make change far less painful than continuing to struggle with the status quo.
ImplantBase is designed to wrap around your business—no matter how you do business. We offer flexibility in module use, pricing, and system integrations as well as flexibility for adoption by your team. Some customers choose to keep ImplantBase within their four walls, while others roll it out one distributor or one rep at a time.
As you consider transitioning to a new system that revolutionizes the way you do business, ask these key questions:
- Is the field ready?
- Is finance ready to trust the field?
- Is your management ready?
- What are the crucial gaps in your existing system?
Wherever you are, Implant Base is ready to meet you. We’re a leader in digital transformation for the orthopedic implant industry. Our platform provides manufacturers of every size with a unique cloud-based solution that transforms how the business operates on every level and across your critical functions of finance, sales, and operations. That means bringing automation—and revolution—to scores of mission-critical business processes so that your team can stop flailing in chaos and start driving improved performance.
If you’re ready to embrace the future, ImplantBase can help. Give us 30 minutes to assess your performance and help you determine a roadmap to digital transformation—and you’ll see how our system flexibility and industry-specific customization can change the way you work for the better.